Tag: marketing your business

Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse via @sejournal, @brookeosmundson

The latest PPC Pulse highlights Google’s AI Mode ad experiments, Microsoft’s AI discovery framework, and the continued evolution of search campaign structure. The post Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse appeared first on Search Engine Journal.

15 Smarter Interview Questions For Hiring Digital Marketers In 2026 via @sejournal, @brookeosmundson

Hire better digital marketers with these interview questions that expose real strategic and performance thinking. The post 15 Smarter Interview Questions For Hiring Digital Marketers In 2026 appeared first on Search Engine Journal.

5 PPC Strategies That Actually Boost Conversions in 2026 via @sejournal, @CallRail

Maximize your online ads with 5 expert PPC tips that will help you drive more traffic from and increase conversions across your ad sets. The post 5 PPC Strategies That Actually Boost Conversions in 2026 appeared first on Search Engine Journal.

Google Clarifies Its Stance On Campaign Consolidation via @sejournal, @brookeosmundson

Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity in AI-driven Google Ads accounts. The post Google Clarifies Its Stance On Campaign Consolidation appeared first on Search Engine Journal.

The Classifier Layer: Spam, Safety, Intent, Trust Stand Between You And The Answer via @sejournal, @DuaneForrester

Visibility in AI answers is gated long before ranking, and this article explains how Spam, Safety, Intent, and Trust decide who gets through. The post The Classifier Layer: Spam, Safety, Intent, Trust Stand Between You And The Answer appeared first on Search Engine Journal.

From Performance SEO To Demand SEO via @sejournal, @TaylorDanRW

Rethink SEO’s role as AI shifts discovery into the answer and reshapes how demand, trust, and preference are formed. The post From Performance SEO To Demand SEO appeared first on Search Engine Journal.

WP Engine Complaint Adds Unredacted Allegations About Mullenweg Plan via @sejournal, @martinibuster

WordPress co-founder and Automattic are alleged to have planned to target at least ten competitors beyond WP Engine. The post WP Engine Complaint Adds Unredacted Allegations About Mullenweg Plan appeared first on Search Engine Journal.

What The Data Shows About Local Rankings In 2026 [Webinar] via @sejournal, @hethr_campbell

Enhance your understanding of local rankings with reputation signals. Join experts for a deep dive into local SEO strategies. The post What The Data Shows About Local Rankings In 2026 [Webinar] appeared first on Search Engine Journal.

Google’s Ads Chief Details UCP Expansion, New AI Mode Ads via @sejournal, @MattGSouthern

Google’s VP of Ads & Commerce published her annual letter previewing agentic commerce updates, AI Mode ad expansion, and creator-brand matching tools for 2026. The post Google’s Ads Chief Details UCP Expansion, New AI Mode Ads appeared first on Search Engine Journal.

Hidden HTTP Page Can Cause Site Name Problems In Google via @sejournal, @MattGSouthern

Google’s John Mueller explains how a leftover HTTP homepage invisible to Chrome users can cause site-name and favicon problems in search results. The post Hidden HTTP Page Can Cause Site Name Problems In Google appeared first on Search Engine Journal.

← older