OpenAI Says Robots.txt May Not Apply To ChatGPT’s Fetch Bot via @sejournal, @MattGSouthern
New data shows ChatGPT’s page-fetching bot is reaching sites that have disallowed it, and OpenAI’s own documentation explains why the file may not stop it. The post OpenAI Says Robots.txt May Not Apply To ChatGPT’s Fetch Bot appeared first on Search Engine Journal.
What A Claude Watermark Can & Can’t Tell You About Authorship via @sejournal, @MattGSouthern
Anthropic plans to watermark Claude text. This article explains what a watermark can confirm and why not finding one doesn’t mean the text isn’t AI-generated. The post What A Claude Watermark Can & Can’t Tell You About Authorship appeared first on Search Engine Journal.
YouTube Measures Creator Video on Branded Search Lift, But The Attribution Gap Still Exists via @sejournal, @gregjarboe
Google’s creator playbook proves creator campaigns lift branded search, but omits attribution windows, baselines, and controls. The post YouTube Measures Creator Video on Branded Search Lift, But The Attribution Gap Still Exists appeared first on Search Engine Journal.
Cloudflare: Machine Traffic Could Hit 1,000x Human Traffic In 5 Years via @sejournal, @slobodanmanic
One company measures the bot problem, frames it, and sells the fix. Cloudflare now owns both the meter and the valve. Check your own logs. The post Cloudflare: Machine Traffic Could Hit 1,000x Human Traffic In 5 Years appeared first on Search Engine Journal.
ChatGPT Already Knows Who It’ll Recommend Before It Searches via @sejournal, @suganthan
ChatGPT names brands in its own search queries before it fetches anything. Being in that query is worth 33 times more. The post ChatGPT Already Knows Who It’ll Recommend Before It Searches appeared first on Search Engine Journal.
Google Is Removing Language Targeting From Search Campaigns via @sejournal, @brookeosmundson
Google Ads is changing language targeting for Search and Performance Max in September 2026. Learn what’s changing and what advertisers need to know. The post Google Is Removing Language Targeting From Search Campaigns appeared first on Search Engine Journal.
The GEO Trust Gap: SEOs Want The Data, But Not The Platforms Selling It via @sejournal, @DuaneForrester
Practitioners value AI visibility data highly and won’t fund the platforms selling it. New survey data on what’s actually blocking the category. The post The GEO Trust Gap: SEOs Want The Data, But Not The Platforms Selling It appeared first on Search Engine Journal.
The PPC Clean-Up: How to Audit and Fix ‘Value Inflation’ in Google Ads
PPC managers inheriting an account: verify the conversion value before touching the bid strategy. Five checks that separate real revenue from phantom value. The post The PPC Clean-Up: How to Audit and Fix ‘Value Inflation’ in Google Ads appeared first on Search Engine Journal.
Why Anthropic’s Claude Watermark May Be A New Text-Marking Method via @sejournal, @martinibuster
Anthropic has revealed enough about Claude’s watermark to identify how it might work. A new research paper may be the clue. The post Why Anthropic’s Claude Watermark May Be A New Text-Marking Method appeared first on Search Engine Journal.
Reddit Preserved The Part Of The Internet We Broke via @sejournal, @brentcsutoras
Search referrals measure how people reach Reddit. They don’t measure why people go looking for it, and that gap is where the value sits. The post Reddit Preserved The Part Of The Internet We Broke appeared first on Search Engine Journal.