Court Filing Quotes OpenAI Engineer: Users “Won’t Click” Links via @sejournal, @MattGSouthern
A court brief quotes an OpenAI engineer saying users “won’t click” links and cites Microsoft data on lower CTRs in Bing Chat than in search. The post Court Filing Quotes OpenAI Engineer: Users “Won’t Click” Links appeared first on Search Engine Journal.
MIT & Harvard Data Show How SEO And Paid Media Managers Become Directors via @sejournal, @gregjarboe
SEO and paid media managers can strengthen their promotion case by proving AI’s net gains and building a reskilling plan for their teams. The post MIT & Harvard Data Show How SEO And Paid Media Managers Become Directors appeared first on Search Engine Journal.
CallRail Makes ChatGPT Ads Measurable For SMBs And Marketing Agencies via @sejournal, @CallRail
CallRail’s ChatGPT ads integration lets SMBs and agencies attribute calls, texts, and forms to campaigns, send conversion data to OpenAI, and compare performance across channels. The post CallRail Makes ChatGPT Ads Measurable For SMBs And Marketing Agencies appeared first on Search Engine Journal.
The Generative AI Report Sucks – Let’s Make It Brilliant
Google’s Generative AI report shows visibility and nothing else. Layer commercial data and traffic dependency on top and you get real exposure. The post The Generative AI Report Sucks – Let’s Make It Brilliant appeared first on Search Engine Journal.
Google Plans To Adopt UCP Draft Spec For AI Mode Hotel Booking via @sejournal, @MattGSouthern
UCP has published a draft hotel booking specification, Google says it will adopt the open standard for AI Mode hotel booking over the coming months. The post Google Plans To Adopt UCP Draft Spec For AI Mode Hotel Booking appeared first on Search Engine Journal.
AI Workflows Outscored Human Translators In 4 Of 6 Content Types – China Benchmark Study via @sejournal, @MPentzek
Stop evaluating “Chinese LLMs” as a category. A 774-output localization benchmark shows why model choice beats post-editing, and what to test yourself. The post AI Workflows Outscored Human Translators In 4 Of 6 Content Types – China Benchmark Study appeared first on Search Engine Journal.
Automattic & Matt Mullenweg Fail To Dismiss WP Engine Antitrust Claims via @sejournal, @martinibuster
WP Engine is gratified by the judge’s antitrust ruling, but Automattic also scores seven victories. The post Automattic & Matt Mullenweg Fail To Dismiss WP Engine Antitrust Claims appeared first on Search Engine Journal.
Google Spam Update, Image Search Data In GSC – SEO Pulse via @sejournal, @MattGSouthern
Google’s September spam update may take up to two weeks, Search Console adds image-based search data, reports look at traffic from Search and AI Mode. The post Google Spam Update, Image Search Data In GSC – SEO Pulse appeared first on Search Engine Journal.
The Text-Only Version Of Your Website Strips Out The Wrong Layer via @sejournal, @slobodanmanic
Strip the visual layer and a machine can still use a website. Strip the structure, as markdown does, and it can only read about it. The post The Text-Only Version Of Your Website Strips Out The Wrong Layer appeared first on Search Engine Journal.
AI Agents Won’t Fix Bad Audience Data, They’ll Amplify It via @sejournal, @gregjarboe
AI models are everywhere. The data you feed them isn’t. Mallory Gray of Skydeo explains why audience signals, not mention counts, decide who buys. The post AI Agents Won’t Fix Bad Audience Data, They’ll Amplify It appeared first on Search Engine Journal.