Google’s Spam Update Now Reaches AI Answers. Enforcement Is Hard via @sejournal, @MattGSouthern
The line between earning a brand mention in AI answers and engineering one is getting redrawn. Here’s what the research and Google’s June update say. The post Google’s Spam Update Now Reaches AI Answers. Enforcement Is Hard appeared first on Search Engine Journal.
Bruce Clay, SEO Pioneer Who Invented Content Siloing, Has Died via @sejournal, @martinibuster
Bruce Clay, a founding figure who shaped the SEO marketing industry, has died. His concepts continue to influence professionals to this day. The post Bruce Clay, SEO Pioneer Who Invented Content Siloing, Has Died appeared first on Search Engine Journal.
A Third Of Fintech Is Invisible To AI Agents via @sejournal, @slobodanmanic
Most AI visibility advice skips the rendering step. A study of 274 fintech homepages shows why that’s the most expensive mistake to make. The post A Third Of Fintech Is Invisible To AI Agents appeared first on Search Engine Journal.
Google Spam Update Rolls Out, AI Manipulation In Scope – SEO Pulse via @sejournal, @MattGSouthern
Five search developments this week: a spam update, AI impression counts, CTR data, Similarweb’s branded search findings, and Google’s tool access stance. The post Google Spam Update Rolls Out, AI Manipulation In Scope – SEO Pulse appeared first on Search Engine Journal.
Google Answers Question About SEO For AI Agents via @sejournal, @martinibuster
Google’s John Mueller answered whether Google Gemini’s new AI agents change the rules for SEO. The post Google Answers Question About SEO For AI Agents appeared first on Search Engine Journal.
Google Gemini Can Now Control Your Computer. Hackers Are Already Targeting AI Agents via @sejournal, @martinibuster
Google warns that websites can expose AI agents to hidden traps for agentic AI navigating the open web. The post Google Gemini Can Now Control Your Computer. Hackers Are Already Targeting AI Agents appeared first on Search Engine Journal.
Your Brand Message Is Costing You Half Your Views – What 2 Reports Can Tell Us via @sejournal, @gregjarboe
New data from IAB and Billion Dollar Boy explains the performance gap between creator content and brand-led ads, with specific fixes for both. The post Your Brand Message Is Costing You Half Your Views – What 2 Reports Can Tell Us appeared first on Search Engine Journal.
Google Desktop CTR Climbs While Mobile Dips, Report Finds via @sejournal, @MattGSouthern
Desktop and mobile clickthrough rates are splitting, according to new benchmark data. Clicks are growing on desktop while declining on mobile. The post Google Desktop CTR Climbs While Mobile Dips, Report Finds appeared first on Search Engine Journal.
81.8% Of My ‘AI Assistant’ Traffic Was Fake. The Googlebot Number Was Worse via @sejournal, @DuaneForrester
ClaudeBot outpaced Googlebot on a new site. Here’s what verified crawl data actually looks like, and how to get your own. The post 81.8% Of My ‘AI Assistant’ Traffic Was Fake. The Googlebot Number Was Worse appeared first on Search Engine Journal.
How Do I Effectively Measure Campaign Success Across Multiple Platforms? – Ask A PPC via @sejournal, @navahf
Running ads on every platform? Here’s how to build a measurement framework that compares performance fairly across Google, Microsoft, Meta, and Amazon. The post How Do I Effectively Measure Campaign Success Across Multiple Platforms? – Ask A PPC appeared first on Search Engine Journal.